General Motors’ recently launched BrightDrop consignments brand began as an inner start-up operation called Intelligent Cargo and was initially the brainchild of the automaker’s Global Innovation team.
The particular GM Global Innovation group, led by GM’s vice president of global advancement Pam Fletcher, is essentially an indoor start-up incubator tasked along with thinking up new methods to expand GM’s business plus diversify its streams associated with income. BrightDrop is one of the 1st ideas to come out of the Global Development incubator, Reuters reports, and was initially conceived in 2019 being a cargo management company known as Smart Cargo.
Smart Products only encompassed BrightDrop’s products management software and other similar data-driven solutions for logistics businesses like FedEx. The Global Development team figured this software program could help companies like FedEx save money by making their procedures more efficient and shift several responsibility from delivery motorists to a computer. The thought to create BrightDrop came about whenever Fletcher’s team decided to get married to the software suite with GM’s burgeoning electric vehicle applications – in turn paving the way in which for the BrightDrop EV600 delivery van and BrightDrop EP1 electric shipping pallet.
The BrightDrop EV600 is a purpose-built electric shipping van that uses GM Ultium batteries plus Ultium Drive electric powered motors. The van provides up to 600 cubic feet associated with cargo space, is available in a GVWR of under ten, 000 lbs and will be in a position to travel an estimated 250 mls on a full charge. The particular EV600 has been designed to take the BrightDrop EP1, a propulsion-assisted, electric pallet that was created to move goods over a brief distance – like in the delivery vehicle to the customer’s front door, for example. Fleet clients who use the EP1 may also be able to tap into BrightDrop’s mobile resource management software , which provides clients with real-time location overseeing for their pallets, along with other information like current battery position. The software also gives customers the ability to initiate remote instructions like locking and unlocking the pallet’s doors or even switching it on and off.
GENERAL MOTORS says the EP1 plus EV600 are only the beginning pertaining to BrightDrop, as the company “will continue to grow its item offerings over time to include the portfolio of integrated, zero-emissions products to help drive additional efficiencies and address rising customer needs. ” The business says it is currently making a medium-distance solution that can transfers multiple EP1 pallets at the same time, as well as a new rapid weight delivery vehicle concept.
“We expect BrightDrop to be a very big and incredibly profitable business, ” BrightDrop’s recently appointed CEO, Travis Katz, told Reuters inside a video call this week.
The first BrightDrop EV600 vans will be delivered to FedEx later this year.
— Sam McEachern
Mike loves to write and has an interest for auto racing, karting and performance driving of most types.